The DFA Web and Content Management Rules & Guidelines
To preserve the integrity of the DFA's web space and to present a consistently professional image, DFA Content Management users must apply the following rules to the design, layout, and web linking of their material.
The DFA Communications team has been tasked with monitoring and ensuring that the following rules are met. This is why the Communications team is the last point of review for all of content before it is published on the web.
Cornell University identity guidelines 
Links to web pages:
- Verify they are correct
- Ensure they are not bolded
- Ensure all links are followed by an icon specifying that the page is a "link to:
" another page or opening in a "new window "
- To indicate a secure link use the lock icon:

- Ensure that links to pages (NOT documents. See Links to Documents below) within CMS:
- Open within the same window
- Are referenced only by the file name, not the complete url if a page you're linking to is within the same DFA website. (e.g., contacts.cfm)
- Use the published page, not the preview page url
- Ensure that links to pages outside of CMS (except cornell.edu):
Links to documents:
- Verify they are correct
- Ensure they are not bolded
- Ensure all links are preceded by the appropriate file icon (e.g., PDF:
, Word: , Excel: , etc.)
- Ensure all links open in a "new window"
- The page created to "house" the document is named with the appropriate file type preceding the name within brackets (e.g., "[PDF] Style Manual")
- Ensure PowerPoint presentations are converted to PDF documents. Please make sure you're file sizes that you're uploading are compressed for the web.
Email links:
- Verify that they work
- Use mail icon to indicate the link:

- Ensure that "mailto" is not included in the link on the page, only in the HTML reference
Text formatting:
- Use only the styles provided in CMS*
- Change bolded links to un-bolded
- Do not copy and paste directly from Microsoft Word into CMS. First paste text from Word into Notepad, and then from Notepad into CMS
*Styles can be removed by clicking once on the offending style (not highlighting it) and select the "Remove Style" button.
writing for the web guidelines
Table formatting:
Update color scheme from the old to the new. The new table formatting is listed below.
- Gray C6C5C3
- Light Gray DFDEDE
- Beige EEEADE
- Light Beige ECEAE6
Border size=1, border color=white
Table examples:
Example 1:
|
|
| Normal Text or no Style [EEEADE] |
Normal Text or no Style [EEEADE] |
Example 2:
| Normal Text Bolded [C6C5C3] |
Normal Text Bolded [C6C5C3] |
|
|
| Small Text [DFDEDE] |
Small Text [DFDEDE] |
|